Southwest Airlines: Empowering Data Users into Data Warriors with Self-Service Analytics

Southwest Airlines, the nation's largest carrier in terms of domestic passengers, shares their story of Tableau adoption. Southwest also shares how Tableau has empowered users to exercise their "warrior spirit" by self-serving data and helping them achieve their goal of being a data-driven organization. Southwest will share some interesting stories of how they are using Tableau across the organization and the problems it's helping solve.